Naming anything is a risk. What if you use the wrong word? What if someone questions your name? What if your name takes on a life of its own?
BERT supposedly affects up to 10% of all search queries. It may have affected legacy news websites quite a bit. If you have a large content-driven website, you may have seen a change. Read more about how changes from BERT may affect your website and content business.
If you feel your content business is not reaching the goals you set, you need to make a goal to be a true, active listener. Here are some tips to get started.
Clearscope enables SEO-focused content creators to understand the exact words and phrases that Google uses to build its entities. Read The Content Technologist's review of Clearscope.
In summer 2019 Chase announced that content created by AI performed better than that created by people. How will this change the digital content strategy?
Ceralytics aggregates Google Analytics, social shares, and competitor website data to help you understand current content performance and opportunities to stand out.